Pedro Cabassa
I've spent 25 years running service businesses. Now I help companies adopt AI and put it to work.
In Guatemala I ran an insurance brokerage and led the merger that made it Central America's largest, combining around $200M in premiums.
In New York I built the operations of a caregiving company as it grew from 10 people to 110. I built every function from scratch: hiring, training, metrics, vendors.
Four years ago I went deep into AI. Deep enough to build the applications and automations myself. Now I help companies adopt it, so the business grows and the people grow with it.
Most consultants diagnose and hand off. Most builders wait to be told what to build. I do both. I find where AI actually moves the numbers, then I build the systems that get you there.
The work runs in four steps. Diagnose: interviews, process mapping, unit economics, to find where the time and money go. Design: map the opportunity, set the budget, phase the work. Build: working systems, not decks, with a person in the loop. Transfer: documentation, training, handoff.
Briefings, drafting, research, task management. Low risk, fast wins.
Scheduled pipelines, cross-tool orchestration, report generation. Systems that run without people.
AI-native applications, intelligent parsing, compliance at scale. AI becomes part of what you sell.
These layers compound. A pure automation consultant doesn't connect them. A strategy consultant doesn't build them.